Roselle, IL – Modern Optical International has been named a MarCom Gold Award Winner for its 2017 Frame Collection Catalog. MarCom Awards are judged by the Association of Marketing and Communication Professionals. According to MarCom Director, Ed Dalheim, “Judges consist of industry professionals looking for companies whose talents exceed a high standard of excellence and whose work serves as a benchmark for the industry. For the print catalog category, entries are evaluated on layout, design, readability, photography, copy and overall feel. In the specific case of eyewear, the judges also expect it to convey an element of fun and style.”
Modern titled its winning entry Eyewear Catalog: A Superior User Experience. With 120 full-colour pages featuring over 900 frame styles, Modern’s annual catalog is revered by customers for its ease of use and high-quality imagery.
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